Across the vast and dynamic food and drinks industry, V&V has worked with some of the best-in-class brands and launched a number of game-changing start-ups. Driving conversations that create brand love lies at the heart of our food and drink campaigns — we take a channel-agnostic and strategic approach that helps our clients gain share-of-voice. From partnering with private members club 1880 to create a Winter Garden experience for English Sparkling Wine brand Nyetimber; designing an interactive cocktail bar hop to introduce the press to Australian zero-alcohol label, Lyre’s; launching Asia’s best pastry Chef Janice Wong’s multisensory ice cream experience, Softhaus or creating a multi-restaurant Veganuary campaign for premium non-alcoholic aperitif brand Melati, our solutions are creative and commercially-driven.

From managing business-focused press opportunities around niche investments and property acquisition, to overseeing brand partnership opportunities and creating engaging social media campaigns, V&V has led the communications strategies for high-profile real estate projects in Singapore. From securing international profiling opportunities for the Founder and CEO of 8M Real Estate surrounding their modernising of conservation shophouses, to positioning RB Capital’s Founder as one of the youngest real estate moguls in the region at the forefront of innovation, we work collaboratively with landlords and tenants alike to drive business success.

Singapore is home to an eclectic and world-class restaurant and bar scene that has grown exponentially over the last decade. V&V has developed marketing and communications launch strategies for award-winning establishments that have helped them to stand out in a crowded market and win over critics. V&V re-introduced Michelin-starred JAAN by Kirk Westaway’s eponymous redirection and pioneering Modern British cuisine; launched the New York institution Wolfgang’s Steakhouse Singapore outpost and Revolver, the award-wining Indian fine dining restaurant; and continue to build constant hype around Shake Shack Singapore’s new restaurants and tactical offerings, amongst dozens of other campaigns.

With an audience eager for newness and innovation, many tech brands have found success in Singapore and Southeast Asia. V&V brings simplicity to technical storytelling and drives investor impact through strategic advice on market positioning and C-Suite profiling in global news outlets. V&V led the consumer launch for food tech wunderkind Next Gen’s inaugural product, TiNDLE; introduced Singapore and Hong Kong consumers to digital-first wine education and experience platform, VIVANT; and led the charge for GuavaPass’ communications strategy — popularising the fitness app that was eventually sold to ClassPass.

V&V’s very first client was the world-renowned COMO Hotels and Resorts, and to this day, we remain one of the most highly respected agencies in the region for experiential travel brands. From organising in-market VIP and media events and panel discussions with the Founder of conservation brand, Singita; media training and securing corporate profile opportunities for senior team members of Swire Hotels; to overseeing communications for post-pandemic hotel launches for Capella Hotel Group, we understand the importance of crafting a unique, authentic brand message and retaining strong connections with regional media contacts to ensure these messages are heard by the right audiences.

Holistic wellbeing has always been a key area of focus for the V&V team, and our commitment was further enhanced during 2020, when we launched our wellness-centric digital media company, The Soothe. During the first wave of the pandemic, recognised an increased focus on wellbeing and a significant gap in the market in Southeast Asia. The Soothe is V&V’s wellness-centric digital media company that aims to create a new benchmark for bold, inclusive and honest content that empowers people to take control of their approach to living well. V&V has also worked on communication strategies for key local and regional launches within the wellness space, including Yoga Movement’s Orchard Flagship Studio, REVĪVŌ, a luxury wellness resort nestled amidst the hills of Nusa Dua, Bali and Balanced Living, Singapore’s original holistic, health and wellness centre.