about us
Founded upon an in-house, personal approach
Headquartered in Singapore with reach across the Southeast Asia and Hong Kong markets, V&V is comprised of a creative and ambitious team of marketing communications professionals who deliver innovative campaigns to get solid results.
We work closely with clients on smart strategies and solutions to most effectively reach their target audiences using an integrated approach. With a soulful, human touch we incorporate Premium PR, Digital Marketing, Social Media, Content Marketing and Partnerships to make brands stand out from the rest. We are also highly experienced in Crisis Communications and provide strategies, protocol mapping and procedures for leading brands as well as handling a crisis if and when the time comes.
The Soothe is V&V’s sister company and is a digital wellness platform and proof of V&V’s expertise in creating quality content, innovative marketing communications, to a targeted growing audience as well as being able to provide real insights to clients on consumer analytics and behaviour.
V&V has established itself as the go-to agency for some of the world’s most dynamic travel, hospitality and lifestyle brands. Our love and knowledge of sustainability and philanthropy also helps clients to lead their field with authenticity and support for the planet.
Expertise in launching travel, wellness and lifestyle brands
how we work
Inspired by innovation and driven by differentiation
V&V believe that honest values and strong relationships are key, and maintains a strong, close-knit team spanning Singapore and Hong Kong and a limitless global network of media, influencers, tastemakers and game changers.
Inspired by innovation and driven by differentiation, V&V brings thoughtful brands to the forefront of the global conversation by developing holistic communications strategies with commercial impact.
our team
Founded on passion, expertise and ambition
Our multi-disciplinary team is made up of hospitality, wellness and travel aficionados. With expertise in Public Relations, Social Media, Digital Marketing, Partnerships, Content Writing and Research, our wealth of combined experience and in-depth knowledge of regional and international media landscapes is integral in offering holistic, bespoke services for all our clients.
V&V was founded in 2013 by Lynda Williams, a creative PR and Marketing professional with over 20 years of experience. Having worked in-house driving marketing initiatives for some of the world’s most prestigious brands, Lynda created V&V with a vision to provide engaging and thoughtful communications strategies while applying her in-house acumen.
Working alongside Lynda to lead V&V’s team of driven creative professionals, Charissa Guan is a marketing and communications specialist well-versed in the hospitality, food and drink, and luxury lifestyle spaces. Formally trained in communications and digital marketing, the majority of her career has been spent in both global networked and independent boutique agencies, working with leading consumer and lifestyle brands as well as government agencies.
Today, V&V’s close-knit team is united by a shared ambition to shine a spotlight on some of the world’s most authentic and original travel, hospitality and lifestyle brands. Proud ambassadors with a distinctively in-house approach, V&V have driven communications campaigns for brands including Destination New South Wales, Swire Hotels, Singita, Smith Hotels, AvroKO, JAAN, TiNDLE to name a few.
