Conscious tourism is taking root globally, with travellers more aware than ever of the impact that their holiday can have on the environment and local communities. Brands are doing their part in refocusing their guest experiences, and leading the charge is Capella Hotels and Resorts, who are recognised for offering meaningful hospitality experiences, curated for the curious mind.
Committed to the craft of the stay, Capella Ubud, Bali — as part of their ongoing efforts to contribute to a more sustainable future and environment — has pledged to donate 1% of the total room revenue that is generated from all of the bookings that are made through its website for stays from 1-31 December 2019 to Trash Hero Indonesia, a national chapter of Trash Hero World.
Trash Hero World is a global voluntary movement made up of non-profit, community-based organisations with the mission to bring communities together to clean the environment. The movement aims to reduce waste through trash clean-ups, educational workshops on the environmental impact of trash, and long-term sustainable programmes that empower communities to better reduce and manage waste.
The proceeds from Capella Ubud’s month-long promotion will be specifically utilised to support the Trash Hero Kids program, the Trash Hero Learning Center and the upcoming publication of the Trash Hero Kids Book, intended to educate the younger generation on waste management.
Capella Ubud luxury tented camp is set in the heart of a verdant rainforest, bringing the rich heritage of Bali to life in a truly remarkable natural setting. Inspired by the first Europeans to settle in Bali in the 1800’s, celebrated architect and designer, Bill Bensley, has created the stunning rainforest camp as a tribute to their spirit of adventure, while preserving the local flora and fauna through the conscious idea of ‘minimal intervention,’ meaning that all trees and local plants were left untouched and protected throughout the build process. This one-of-a-kind hidden sanctuary offers an authentic insight into the way of life in Bali, combined with today’s modern conveniences and technology.